Twitter Ads to Launch
Twitter will shortly launch promoted tweets and other advertising products in Australia. Apparently in response to a surge in use of late, according to senior executives within the company. Twitter, described as a micro-blogging platform, has been offering promoted tweets in the US, since 2010….
Mobile Phone Internet Browsing Set to Surpass Desktop by 2014
With the take-up of smart phones, here in Australia and around the globe, rapidly increasing, the stage is set for mobile phone internet browsing to surpass desktop online browsing by 2014. What does this astounding growth mean? Quite simply, more people searching online more often,…
Fairfax Media – The writing was not on the wall but online!
Fairfax Media, publishers of Australia”s oldest and most respected newspapers, has taken dramatic action in response, to the ever declining print publishing business model, by announcing the imminent closure of two printing presses and the axing of 1900 jobs. The digital revolution is now well…
Fashion SEO: a Visual Merchandising Case Study
We’ve been asked this question a few times: does an SEO company need to have prior experience in an industry in order to be able to deliver effective SEO outcomes? In this case study, we”re looking at a business category which we certainly had no…
Investigation Techniques Training > an SEO Case Study
One of our most recent projects is performing SEO for Perth-based Above and Beyond Training who specialise in investigation training. It can also be called investigation techniques, and it”s like the humanitarian future evolvement of interrogation techniques. However it”s not just something used by slightly…
The Best ‘Offsite SEO’ in Australia?
What is Offsite SEO? “Offsite SEO” is one of the most important phrases your business will hear this year. Now that”s an understatement. When done well, it is the creation of quality “Offsite SEO Articles” about your business on high-traffic, Google-preferred websites, which then feature…
Common Search Engine Optimisation Questions & Their Answers
The other day we got an email from a business owner called Pete who asked us a range of questions to ascertain whether we”re a reputable and effective SEO company. As his questions are indicative of the types of questions virtually ever SEO-seeking business person would…
Search Engine Optimisation Case Study: Gynaecare
Gynaecare on Sydney”s lower north shore have been massively successful as a result of our SEO program. Their director Emma Boulton has gone on the record as saying that 50% of their business comes as a direct result of our work. They have scores of…